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H

EST. 1992

Hi there! Welcome to the Heather Marie Journal. Here you can find my most recent shoots all the way to different highlights throughout my life.

Hi, I'm heather.

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PORTRAITS

engaged couple holding hands and walking towards camera at sunset at the white cliffs of conoy

White Cliffs of Conoy Winter Engagement

Jan 15, 2024

“Oh, the places you will go!” For me, it’s “Oh, the people you will meet!” Since starting my business six years ago, I couldn’t even tell you how many people I have met. Couples, seniors, families, bridal parties. The list goes on and on. There is one thing that is my favorite when meeting someone. […]

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Tax Write-Offs for Photographers

Jan 10, 2024

I am so excited for this blog post because I am doing something brand new on my YouTube channel. This week will be the first week in a series of episodes all on one topic. Tax Write-Offs for Photographers. This topic alone can save your business a lot of money when it comes to your […]

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2023 Tax Year Update

Jan 4, 2024

Can you believe we are in 2024! Where did 2023 go? I hope you had the most memory-filled holiday season and are ready to hit the ground running in the new year. With every new year also brings the dreaded realization that tax season is coming soon. I hope you have been tracking your numbers […]

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Breaking Down an EIN

Dec 27, 2023

Is 2024 the year that you take your photography from a hobby to a legit business? If so, in this weeks episode I am sharing with you one of the first three things you should do for your business. Setting up your business’s EIN. Honestly, your business is not official until you have this. I […]

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Income Percentage for Taxes

Dec 19, 2023

Today, I’m sharing my process on setting money aside throughout the year for taxes. Tax season can be stressful if you are not prepared for it. Using the system that I break down on income percentage for taxes in this week’s YouTube video will set you up for a less stressful tax season and potentially […]

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engaged couple holding hands and walking down ramp by silo library at manheim township park

Winter Overlook Park Engagement Session

Dec 13, 2023

When I got home I checked my phone and saw a message from one of my brides. I had just gotten home from one of the coldest engagement sessions I have done in my career. The couple absolutely crushed it and didn’t let the cold affect them one bit. Even though inside I am sure […]

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Paying Tax on Retainers

Dec 12, 2023

Retainers are a common piece to a photography contract. Whether it is a family session, senior session, or wedding, most contracts require a client to pay a retainer to officially lock in their date with you and block off your calendar from any other inquiries. But what happens if the retainer is paid during a […]

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Creating a Sales Tax Report in Honeybook

Dec 6, 2023

We all know sales tax. It’s a common thing we have to pay for both goods and services. However, we, as business owners, have a different relationship with sales tax. The sales tax we are required to charge is not ours. At some point, we have to pay it to the government (weekly, quarterly, monthly) […]

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How to Track Mileage

Nov 28, 2023

Mileage is an expense that we all have in our businesses (gas and car maintenance), but it is often one that is forgotten about when it comes to tax write-offs, since we do it so often for personal needs, as well. It can be easily skipped or pushed off, but it is hurting you in […]

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Questions You Should Be Asking Your CPA

Nov 22, 2023

Although I love talking all things taxes, I always check with my CPA before changing anything financially in my business. A CPA is a certified public accountant, and someone you definitely want on your team as you navigate running a business in the most efficient way possible. Today, I’m sharing with you 4 questions to […]

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Photographer, go-getter, and ice cream lover
Based in Lancaster, Pennsylvania

@heather.marie.leicy

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